Oct 27, 2021
2021 has been an 'interesting' year for the global toy business.
2022 looks set to be another challenging year with various head winds and disruptive factors affecting the toy business., but with some accompanying tailwinds.
In this episode, Steve Reece explains his analysis of the prospects for the toy category for 2022 based on more than 2 decades of analysing and working within the toy business.
Overall, the outlook is positive, but it yet again won't be plain sailing!
Listen in for more toy market analysis on 2022.