May 31, 2024
This is the question we get most often.
There are a number of key trade shows in the Toy business, and historically there has been a commom complaint that we have too many of these shows and that the schedule is inefficient. The pandemic gave us a good opportunity to consider our show schedules and to reassess what makes most sense for our businesses.
In this episode we run through the main shows and talk about how to decide which shows to participate in.