Dec 15, 2021
Once seen as a slightly strange thing to do, today toy collecting is very much a thing. Major companies like Hasbro and Mattel have extensive programs and platforms to nurture, grow and monetise fans and collectors of their brands and products. In this episode, we talk about all things toy collectors, and why they...
Dec 7, 2021
Tens of thousands of visitors, thousands of exhibitors - toy trade shows represent the biggest opportunity to get face to face with the most people who can advance your toy & game business.
In this episode we discuss trade shows and how to get the most out of them, as well as taking a look at the major toy trade...
Dec 1, 2021
Toy sourcing has never been more challenging than it is at the time of publishing this episode. Shipping costs have soared. Factories which have been supplying toy & games companies for decades are shutting in China. Alternative toy hubs are lacking in capacity as demand soars for toy manufacturing away from...
Nov 26, 2021
Paul Dixon has had an amazing career, and amassed huge life wisdom. He talks us through his career and shares some deep insights into life on Episode 52 of the Playing At Business podcast.
Paul worked as a Toy Buyer for major mass market retailer TARGET. He has run his own consumer products business, and also worked as...
Nov 16, 2021
Matteo Vezzosi is the Executive Director at the Asia Toy & Play Association. In this episode we discuss with him the toy markets of Asia, and how toy companies can access those markets.
For anyone interested in distributing their toy products across Asia, this is a must listen episode.