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Playing At Business - toy & game business podcast with Steve Reece

Jan 19, 2023

2022 was a tough year for the Toy business. But finally that's over...now we can look ahead to what 2023 will bring.

In this podcast we look at the 4 key factors driving 2023's Toy market:

1. RETAIL INVENTORY LEVELS

2. CHINA'S RE-OPENING

3. INFLATION RATE & CONSUMER DISPOSABLE INCOME

4. TOYETIC MOVIE SLATE

We explain in...


Jan 2, 2023

The Toy industry does not spend enough time worrying about available production capacity. For decades we have presumed that we can get our Toys & Games produced from the same old factories in China...but things have changed...

...and the pace of change may be set to accelerate. We discuss what Toy manufacturing will...


Dec 1, 2022

In the third episode of this podcast series we take a further look at The Future Of Toys, this time looking at Toy & Game Consumers.

We discuss what areas could see the most change, the areas which will most likely stay the same as well as identifying one massive threat to the Toy industry  and at the same time one...


Nov 15, 2022

In the 2nd in this series we take a look at the most fun part of the Toy business - Products! Most people who work in the Toy business do so because they love Toys, most of us have a collection of the Products we have worked on around us as we work.

The podcast looks at some fundamental factors of Toy products which are...


Nov 1, 2022

In the 1st of a series of podcasts looking at the future of the toy business we begin with a look at Retail - how it's evolved, how it affects the toy business today and what future changes we can expect to see.

Many fundamentals stay the same, we discuss these key areas in this podcast, but we also look at how...